Engineering analytics startup from Uber alums Hatica raised $3.7 million in a funding round led by Sequoia India and Southeast Asia’s Surge, they said Thursday.
The San Francisco-based startup aims to increase developer productivity and well-being by helping them better understand how they spend their time with detailed technical analysis.
“There was no objective way to understand what would be a problem,” Hatica co-founder and CEO Naomi Copra said in an interview.
Chopra and his former Uber colleague Haritabh Singh (CTO) founded Hatica in 2020. They found that developers had to contend with numerous distractions such as long meetings and other interaction requests, a phenomenon even more prevalent in remote and hybrid work settings .
Hatica integrates with Git repository hosting services such as GitHub, Gitlab, and Bitbucket; communication tools including Slack, Google Meet and Zoom; project management solutions such as Asana, JIRA, and Trello; incident management offerings including OpsGenie, PagerDuty and VictorOps and CI/CD platforms such as Circle CI, Jetkins and Phabricator.
Once it receives the data, Hatica provides performance metrics aimed at helping developers understand their cycle time and assisting them with better allocation to improve the quality of their code and combat burnout. The insights can also help accelerate product deliveries and increase customer value streams.
Hatica has already won many high-profile clients, including Amenify, Twitter, PayPal, Rakuten, and Okta. The startup today serves more than 20,000 developers and tech leaders and aims to eventually reach 30 million developers worldwide. Expanding developer reach allows the startup to increase revenue as it charges companies based on the number of developers using the solution.
The startup is aiming for a 50% faster cycle time, a 2.1x improvement in scheduling and delivery accuracy, and 40% more maker time – resulting in improved delivery speed and well-being.
Hatica, which currently has a team of 22 people, plans to use the $3.7 million seed funding to expand the team and add new sales executives.
“We have currently conquered a very small part of the market. So there’s an opportunity to grow horizontally and vertically, which is to add more features so we can upsell our customers to higher plans,” Chopra said.
The seed round also saw the participation of existing investor Kae Capital and tech leaders from Google, Uber, Twitter, Okta and Notion as angel investors.
“We have very good investor confidence and they are very confident that we can raise our next term soon. So that’s why we’ve been doing a round up on future valuation,” he said.
For the latest round, the startup raised $900,000 from Kae Capital in a pre-seed round.
