Technology HBO Max ad-free monthly subscription increased by $1 • businessroundups.org Ana LopezJanuary 12, 20230286 views HBO Max increases the price of its ad-free monthly subscription in the US from $14.99 to $15.99 plus applicable taxes. The change marks the first time HBO Max has increased the price of its service since its launch in May 2020. “Existing subscribers currently paying $14.99/month will see their monthly rate increase to $15.99 effective their next billing cycle on or after Saturday, February 11, 2023,” the company said in a statement. “This $1 price increase allows us to continue to invest in providing even more culture-influencing programming and improving our customer experience for all users.” The cost of the streaming service’s ad-supported tier remains unchanged at $9.99 per month. The price hike comes a few days before the debut of HBO Max’s highly anticipated “The Last of Us” TV adaptation on Jan. 15. The launch of the TV show is seen as HBO Max’s chance to convince fans of the game to subscribe to the streaming service. maintenance.